![]() In 2020, despite the pandemic, around 68% of African people showed a willingness to eat out. In 2022, there were 3.5 million reservations in South Africa, seating 17.8 million diners at restaurants across the country. In 2022, the two countries covered 79% of sales in terms of volume in the total ice cream sales through on-trade channels in the region. South Africa and Egypt are the leading countries in terms of sales of ice cream through on-trade channels in Africa. The sales are driven by the strong preference for eating out in the region. Africa had the highest sales of ice cream through on-trade channels globally, accounting for a major share of 50% in 2023.As of 2022, 47% of consumers consumed meals and ice cream at restaurants, and 31% of consumers ordered their food from foodservice channels globally. Ice creams are commonly consumed as after-meal snacks in restaurants and foodservice channels, which is further boosting the global ice cream market growth.Many convenience stores stay open longer than traditional retail stores, resulting in more time in the day for the companies' products to be sold. In 2022, the sales value of ice cream through convenience stores increased by 3.4% compared to 2021. Convenience stores are the second-largest channel for the sales of ice cream after supermarkets and hypermarkets.As a result, the off-trade channel is considered the primary distribution channel for the sales of ice cream, with more than 74% of overall sales as of 2023 globally. In the off-trade segment, consumers prefer buying ice cream majorly from supermarkets and hypermarkets, as people get discount coupons for bulk shopping in supermarkets. The off-trade segment dominates the distribution channels of the global ice cream market.Health and wellness trends in South America led to the inclination of consumers toward low-fat, lactose-free variants, and calcium-rich variants, with rising growth for gluten-free, low-sugar ice creams. The growth rate of South America segment indicates that it is the Fastest-growing region.The onset of the experimential economy and the rising social media platforms with increasing consumer reach in the market is driving the off trade channels through online channels Among all the Distribution Channels, Off-Trade is the Fastest-growing contributor to the Ice Cream Market.Over the review period, indulgence and the increasing consumer preference for ice cream as a leisure product drove the growth and innovative flavors are further driving the segment. The largest region for the Ice Cream Market is Europe.The growth of segment in the country is largely driven with the existence of an inviting place for customers to shop, as they are constantly drawn to make large purchases. Off-Trade is the largest distribution channel in the Ice Cream Market.Growing at a CAGR of 3.70% during the forecast period (2023-2029). In 2023, and is expected to reach 125.93 billion USD by 2029, The Ice Cream Market size is estimated at 101.23 billion USD
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